Wednesday, 30 October 2013 00:00

Financial Planning for College

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As summer comes to a close it can only mean one thing: hundreds of thousands of college students from all over the nation and the world will be returning to the Commonwealth to pursue some form of higher education. And while most of those students are looking forward to learning new things, meeting new people, and crisp Fall afternoons tailgating (we’ll skip over the part about winter parking bans for now), many parents are pondering how, exactly, they’re going to pay for their kids’ four-year excursion to the land of higher learning. As a popular radio commercial so aptly puts it, “This is the time of year when the logo on the sweatshirt starts appearing at the top of the bill!”

At Atlantic Capital Management, we help many families effectively plan and pay for college. In our experience, there is no “magic bullet” for college financing; like most other forms of investing, it requires planning, due diligence, and willingness to stay focused on the goal: paying for your kids’ education without going broke (or bankrupting them) in the process. Below are some tips, gathered from our direct experience, for effectively planning for and managing the college funding process.

It’s never too early to start: As with most investment scenarios, it’s wise to let the power of time and compounding work in your favor when it comes to college planning. The average yearly cost for a private four-year institution is now over $32,000. The sooner you can get started on saving for college while your children are still young, the more time you’ll have to make that money work for you. Invest what you can afford to, and make adjustments as life circumstances change.

Do your research: Your kids aren’t the only ones who should be hitting the books. New college financing options hit the market every year, and you should take the time to keep up with the changes and implement them, as necessary, in your portfolio. “Tried and true” instruments like 529 plans have been enhanced by things like the Coverdell “college IRA,” which allows for tax-free withdrawals for tuition, books, fees, and housing. Do your research, or consult your financial professional.

Understand the financial aid options: Most families assume that they won’t qualify for financial aid. In reality, even the top-tier institutions give a large percentage of students some kind of aid. So if you’re facing a near-term tuition scenario, file that FAFSA as early as possible! Carefully evaluate your options for grants, scholarships, and loans. Many families can put together an effective “hybrid” college finance plan even when faced with a short time frame. Work closely with the financial aid offices at prospective schools.

If you’d like to learn more about our approach to helping families pay for college, please call us at (508) 893-0872 to schedule a free consultation.


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